The myKidio App by Deutsche Telekom and TV Spielfilm offers a unique in-car entertainment solution for families with children, which is based on the user's personal end devices instead of permanently installed equipment: tablets and smartphones.

With the app installed on the end devices, the parents choose the media or the children choose for themselves from a selection of child-appropriate content: quality films, audio books, documentaries or exciting television shows. Via the vehicle's iDrive Controller and Control Display, the parents have control over their children's media consumption at all times. They can monitor the media being played in the Control Display, select new content and interrupt the playing. The Kids' Cockpit shows the current speed, estimated arrival time and similar information, making the time fly for children.

The programme is drawn from an extensive database and is presented to the children in the rear seats on iPads, which are attached to the the headrests of the seats ahead with the Travel & Comfort System from Original BMW Accessories. When the myKidio channel is turned on, new content is constantly loading in the background, so that there is always enough entertainment during the drive.